Tuesday, July 13, 2010

Hot Job: SEO Analyst for Esurance

By : Bobbi Dempsey

Looking for a job? Here's a cool opportunity that just might be a great new start for the right person.

The position: Search engine optimization analyst for Esurance

Location: San Francisco

Job duties: Analyzes search engine optimization processes, develops best practices standards and integrates SEO alongside other acquisition channels. Will be expected to maintain comprehensive knowledge of best practices, including areas of search marketing. Will audit existing practices and ensure site is accessible, user-friendly and aligned with brand positioning. Will manage a variety of SEO initiatives including design, channel interaction and budget allocation. Job also involves analyzing revenue generation from SEO activities, including customer acquisition and site monetization. Will prepare reports on SEO performance including project return on investment.

The company: Esurance, a subsidiary of White Mountains Insurance Group (Stock Quote: WTM), is a large online insurance provider that provides auto insurance, as well as coverage for renters, homeowners and motorcyclists.

Requirements: Requires college degree in computer science, technical writing or a related field. Must have at least four years of experience with search engine optimization or search engine marketing. Background with online marketing and/or customer acquisition or experience as a Webmaster or Web editor is preferred, as is project management certification. Requires strong analytical and project management experience and demonstrated ability to work well under pressure within a collaborative team environment. Technical writing experience is preferred.

Extra perks: Given the company's insurance focus, it's no surprise that the benefit package includes a wide variety of insurance options, including disability coverage, life insurance and disability coverage. There is also a charitable gift matching program.

Interesting info: The company has a strong focus on environmentally friendly programs: they operate paperless offices, have a claims vehicle fleet comprised completely of hybrid vehicles and provide online resources to help customers adopt "green" practices.

Other opportunities: The company has openings for legal assistants, accountants and software developers. They also have some work-at-home customer service positions available in the Sioux Falls area.

Job Vacancy , Indonesia Job , Job Indonesia

Bookmark and Share

No comments:

Post a Comment